Ethan Norris joins CHPW as SVP of Business and Product Development

Community Health Plan of Washington (CHPW), Washington’s only not-for-profit health plan offering managed care to Apple Health and Medicare members, announced Ethan Norris has joined the company as the Senior Vice President of Business and Product Development.

In his new role, Norris will align organizational and departmental strategies across Medicare, enrollment, sales and marketing, and new business development. He will also take the lead in developing strategic partnerships to best position CHPW for the future.

Norris brings more than 25 years of healthcare experience, working with health plans, providers, clinical leaders, state agencies and policymakers. Through his experience, Norris has developed a deep understanding of the healthcare ecosystem and a unique ability to pioneer successful strategies within this market.

“Ethan will be a tremendous asset to our organization as we continue to innovate in our delivery of whole person care throughout Washington,” said Leanne Berge, CEO of Community Health Plan of Washington. “Ethan’s experience gives him an invaluable understanding of our members’ needs and the perspectives of our community partners. We are thrilled to have him on board as CHPW leads the statewide charge toward integrated care.”

Before joining CHPW, Norris worked with many safety-net providers, including recent work with the Harborview Medical Center Board of Trustees where he facilitated the development of their new strategic plan. Prior to that, he also served as the interim CFO of Oklahoma State University Medical Center, where he established new, charitably-funded programs in partnership with Federally Qualified Health Centers (FQHC) and multiple community stakeholders to serve the uninsured in the community. Additionally, Norris is a member of the Washington Health Alliance and serves as the Board Chair for Wellspring Family Services, whose mission is to end the cycle of family homelessness.

“As a consultant, I had the opportunity to work with CHPW in the past and have always been inspired by the organization’s origins and dedication to its mission. There are obvious synergies between CHPW’s mission, my work and my dedication to the community,” said Norris. “I’m looking forward to supporting CHPW’s mission as we all work to transform the healthcare system to help Washingtonians lead healthier lives.”

About CHPW

Founded in 1992 by a network of community and migrant health centers in Washington State, Community Health Plan of Washington is a community-governed, not-for-profit health plan. The mission of CHPW is to deliver accessible managed care services that meet the needs and improve the health of Washington communities and to make managed care participation beneficial for community-responsive providers. CHPW serves approximately 300,000 members through Medicaid and Medicare programs across the State. To learn more, visit or connect on FacebookTwitterInstagram, or LinkedIn.

The press release was provided by Community Health Plan of Washington.